How Cool Are French Dads? (Cooler Than You, Anyway.)

Add this to the ever-expanding file of Things I Can’t Possibly Keep Up With: Last night my wife, who’s increasingly fascinated with ultra-hip kids’ clothing, forwarded me a link to this behind-the-scenes video of a “Daddy Cool” fashion shoot at Milk, “le magazine de mode enfantaine”:


Shooting Milk – Série Daddy cool
Uploaded by milk_magazine. – Arts and animation videos.

It’s enough to make you cry, isn’t it? I mean, I guess those dads are chosen because they’re pretty much models, and the clothes they’re wearing are provided by the magazine, but still: I will never look like that, and neither will you.

Which is probably a good thing. Next time someone slags any of us (i.e., me) as a crotchfruit-spawning, fixie-riding, creatively bearded, gentrifying yuppie-hipster scum, I can simply point them to this video and say, hey, it could be worse.

Published by Matt

Matt Gross writes about travel and food for the New York Times, Saveur, Gourmet, and Afar, where he is a Contributing Writer. When he’s not on the road, he’s with his wife, Jean, and daughter, Sasha, in Boerum Hill, Brooklyn.

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9 Comments

  1. OK, the little girl sitting on her daddy’s chest and laughing hysterically was flat out adorable. But this does NOT erase the fact that the dude with the mustache had a full-on pompadour.

  2. come on Matt. With a good wig, you don’t think you could qualify … for … something?

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